096: How to Set Goals for Your Podcast

<p><span style="font-weight: 400;">It’s 2023, it’s a new year, and I’m going to be a little cliche and talk about how you can set goals for your podcast. This doesn’t have to be something overwhelming, but rather a way to get curious about what you want for your business and podcast and how you can make incremental, attainable growth.</span></p> <p><span style="font-weight: 400;">Today, I’m going to walk you through a framework for how to think about setting goals for your podcast before you actually set them, the importance of setting business goals</span> <em><span style= "font-weight: 400;">before</span></em> <span style= "font-weight: 400;">podcast goals, and sharing examples of podcast goals you can set for when you’re ready for that step.</span></p> <p><span style="font-weight: 400;">What’s in this episode:</span></p> <p><span style="font-weight: 400;">[03:49] Why you should first set goals for your business and strategically assess your podcast download numbers (Are episodes aging well? What’s the most popular topic?)</span></p> <p><span style="font-weight: 400;">[06:21] How to do a podcast audit, and how WHP can do one for you</span></p> <p><span style="font-weight: 400;">[08:18] Pulling all this information together and analyzing what it’s telling you (and</span> <em><span style="font-weight: 400;">then</span></em> <span style="font-weight: 400;">you can start setting podcast goals)</span></p> <p><span style="font-weight: 400;">[12:47] Examples of other goals you can set for your podcast</span></p> <p><span style="font-weight: 400;">For full show notes and a transcript of today’s episode, head to</span> <a href= "http://wildhomepodcasting.com/podcast/096"><span style= "font-weight: 400;">wildhomepodcasting.com/podcast/096</span></a></p> <p><span style="font-weight: 400;">For more podcast tips and inspirations,</span> <a href= "https://www.instagram.com/p/Cj5e0iaO0VS/?utm_source=ig_web_copy_link"> <span style="font-weight: 400;">join my CLOSE FRIENDS list on instagram</span></a><span style="font-weight: 4