068: How to charge for motion design with Kyle Hamrick and Hayley Akins

<p><span style="font-weight: 400;">Coming up with a budget for clients and knowing what to charge for your motion design work is a common point of confusion. To shed some light on this, I’ve brought on a special co-host to answer some tough questions on charging for your projects and building industry relationships.</span></p> <p><a href="https://kylehamrick.com/projects" target="_blank" rel= "noopener"><span style="font-weight: 400;">Kyle Hamrick</span></a> <span style="font-weight: 400;">is a motion designer and educator based in Kansas City. He hosts a weekly live show on YouTube with Evan Abrams,</span> <a href= "https://www.youtube.com/results?search_query=+Motion+Design+Hotline" target="_blank" rel="noopener"><span style= "font-weight: 400;">Motion Design Hotline</span></a><span style= "font-weight: 400;">. As a freelancer, Kyle creates everything from animated explainer videos to live event visuals; from IMAX documentaries to full graphics packages for professional sports franchises.</span></p> <h2><span style="font-weight: 400;">How to charge for motion design</span></h2> <p><span style="font-weight: 400;">Today, we get into how to determine what you charge prospective clients and how to understand their wants and needs. There’s no single answer here. Rather, there are many factors that all need to be considered.</span></p> <h2><span style="font-weight: 400;">Determine how long a motion design project will take</span></h2> <p><span style="font-weight: 400;">A particular challenge of freelancers is time management. Kyle and I recommend tracking your time. This will help you determine your actual productivity. It will also increase your efficiency and help you determine what your time is actually worth.</span></p> <h2><span style="font-weight: 400;">Recognize the value you provide as a motion designer</span></h2> <p><span style="font-weight: 400;">Most of all, it comes down to recognizing the value you provide. What you do helps others save time and make money. Understanding this leads to a mindset in which