064: Lawyers, This Is Why Defining Your Personal Brand Is So Important

<p class="MsoNormal"><span style= "font-size: 12.0pt; line-height: 107%; font-family: 'Arial',sans-serif;"> Your personal brand speaks for you 24 hours a day, 7 days a week, even when you are not conversing with others. It leaves a trail back to you so that others can find you even when you aren’t there.</span></p> <p class="MsoNormal"><span style= "font-size: 12.0pt; line-height: 107%; font-family: 'Arial',sans-serif;"> They can observe your intelligence, demeanor, and your desire to help when they are ready, not just when you are working with them. </span></p> <p class="MsoNormal"><span style= "font-size: 12.0pt; line-height: 107%; font-family: 'Arial',sans-serif;"> In today's episode of Legal Marketing Minutes, I talk about the need to define your personal brand, what to do with your personal brand, and how your brand and your firm's brand can make each stronger. </span></p> <p class="MsoNormal"><span style= "font-family: Arial, sans-serif;">Let's discuss.</span></p> <p class="MsoNormal"><span style= "font-family: Arial, sans-serif;">This episode is sponsored by LinkedIn Course For Lawyers with Nancy Myrland. For more information on this hybrid live and optional self-study online course, please visit <strong><a title="LinkedIn Course For Lawyers" href="http://linkedincourseforlawyers.com" target="_blank" rel= "noopener">linkedincourseforlawyers.com</a></strong>. </span></p>