036: Launching a Bag Strap Brand and Landing British Vogue with Leisha Ryan of Elevar

<p><span style="font-weight: 400;">Leisha Ryan worked 4 jobs up to 70 hours per week to finance a gap year after university—then COVID hit. She was forced to cancel her travel and career plans but found the time to research starting a business. After 6 months of preparation, Leisha launched her brand Elevar, which sells 100% premium cruelty-free handbags and straps.</span></p> <p> </p> <p><span style="font-weight: 400;">In this interview, Mollie chats with Leisha about: </span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Generating $3K within 3 weeks of launch</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How Elevar has grown 600% growth since its launch</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How minimal design inspired her branding and product colors</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How</span> <em><span style= "font-weight: 400;">Start and Scale</span></em> <span style= "font-weight: 400;">helped her find the right manufacturing partners </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How Elevar got featured in the October issue of</span> <em><span style="font-weight: 400;">British Vogue</span></em></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How she researches influencers before partnering with them</span></li> </ul> <p> </p> <p><span style="font-weight: 400;">Listen to Leisha's journey from canceling her plans to building her dream.<br /> <br /> <br /> <br /></span></p> <p><strong>Who do you want to see next on the podcast?</strong> <span style="font-weight: 400;">Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.</span></p> <p> </p> <p><span style="font-weight: 400;">Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our</span> <a href= "https://www.foundr.com/freetraining