019 - Selling With Suggestions with Tim Walden

<p><span style="font-weight: 400;">Almost every photographer finds something about in-person sales to be intimidating. It can be overwhelming to try to strike that fine balance between persuading the client or rolling over and just giving everything away. </span></p> <p><span style="font-weight: 400;">Done right, a successful portrait sales session can be a work of art all its own. </span></p> <p><span style="font-weight: 400;">Today’s guest is a sales master. Having tried a myriad of sales techniques through the years, Tim Walden and his wife Bev, stumbled upon pure genius - selling with suggestions. This technique, used by their landscaper of all people, has been a game changer in their portrait studio. </span></p> <p><span style="font-weight: 400;">In today’s episode with Tim, we don’t just talk about applying this concept, we actually go full role-play mode to SHOW you how it’s done. </span></p> <p> </p> <p><strong>Timestamps:</strong></p> <p><span style="font-weight: 400;">[00:59] Why photographers are fearful of conversations about selling. </span></p> <p><span style="font-weight: 400;">[02:30] The importance of the environment that you create in your sales and selection room.  </span></p> <p><span style="font-weight: 400;">[03:44] Tim shares the lesson he learned from the landscaper of his home. </span></p> <p><span style="font-weight: 400;">[05:10] How Tim uses suggestions as his sales strategy.  </span></p> <p><span style="font-weight: 400;">[06:24] A gamechanger in the photography industry. </span></p> <p><span style="font-weight: 400;">[07:39] Why suggestions work so well as a sales approach.  </span></p> <p><span style="font-weight: 400;">[09:31] What Tim’s editing process looks like.  </span></p> <p><span style="font-weight: 400;">[10:26] The purpose that Tim aims to achieve in his consultations with clients. </span></p> <p><span style="font-weight: 400;">[11:38] Tim and I role play a consultation session. </span></p> <p><span style="font-weight: 400;">[14:51] How to engage the mind of your clients a