015: Revolutionizing Food Experience with Research and Development with José Guerrero

<p><em><span style="font-weight: 400;">"The soul of everything is knowledge." -</span></em><span style="font-weight: 400;">José Guerrero</span></p> <p><span style="font-weight: 400;">If science is the engine that drives innovation, then research and development (R&D) is the lifeblood behind it. In the past couple of years, food science has made incredible strides. However, there is still so much to understand about our favorite foods. </span></p> <p><span style="font-weight: 400;">R&D can help create the foundation for creativity, new innovations, and change. From bringing ideas to life to providing new insights into our daily lives, R&D helps motivate, inspire and transform the food industry. </span></p> <p><span style="font-weight: 400;">Founded by José Guerrero, Anima Project is a research and development project that aims to create an impact in Gastronomy. They focus on improving human lives by "changing the industry from the inside with ethical and sustainable products." </span></p> <p> </p> <p><span style="font-weight: 400;">In this episode, Justine and José help us rethink the potential of food as something more than a plate on the table. Listen in as they discuss what "anima" means and how it relates to food experience, how to revolutionize the kitchen and eradicate the hostility in the workplace, what drives creativity, how to make knowledge accessible to everybody, and why we should always weave in joy in the food experience. </span></p> <p><br /> <br /> <br /></p> <p><strong>Meet José:</strong></p> <p><span style="font-weight: 400;">An experienced chef, José Guerrero wanted to create a deeper impact in the food industry so he studied Gastronomy at Basque Culinary Center. José did not only get educated about food, but he was also trained in the research and development side of culinary. </span></p> <p> </p> <p><span style="font-weight: 400;">When the pandemic hit, José and his girlfriend, Fanni moved to Budapest. They founded Anima Project where they are creating a revolution in the research and develop