When you find you are at the bottom of a hole, stop digging w/ Samantha Dench

<h2>What’s In This Episode:</h2> <p>Do you ever think to yourself, "I really wish I could talk to Jill or Brad for an hour about MY business?" Now you can! Sometimes you just need a little help, or you have a question to ask that’s been bugging you. You suspect that it’s not really a whole consulting engagement — you just need an hour to talk something overwith someone who understands and can provide perspective. Book an hour <a href= "https://anchoradvisors.com/one-hour">with Brad here</a>.  </p> <p>Buy Jill's book!</p> <h3>"I just want to remind everybody that social media is <em>social</em>." - Jill</h3> <p>Author and esthetician Samantha Dench calls in because she has a ton of followers on social media, but has a hard time converting sales. Brad says she needs to think about the value that she's offering. Jill also reminds her that she needs to be social on social media - more like you're sitting and meeting a friend for coffee, and less like you're trying to sell.</p> <h3>"Inviting people to community on a one-on-one basis is really powerful." - Brad</h3> <p>As the year draws to a close there’s one thing that’s nearly certain. Brad's to-do list is overflowing!</p> <p>Maybe you’ve been hustling to get ready for the holidays, or maybe your clients have a lot of end of year requests that they want you to finish before their budget goes away. But the end of the year can be overwhelming for many.</p> <p>Brad's father once said, “Brad, when you find you are at the bottom of a hole, stop digging!”</p> <p>How do we get out of that hole when our to-do’s are overwhelming? Stop and do three things:</p> <ul> <li>Say No -- Stop Doing List: there are probably some things you don't need to do.</li> <li>Delegate: What can I hand off to others?</li> <li>Declare Bankruptcy: Start over in the new year.</li> </ul> <p><strong>How do you deal with overwhelm and your to-do list?</strong></p> <h2>Guest:</h2> <ul> <li><strong>Samantha Dench</strong>has been a licensed esthetician since 2003 and owner of <a href="http://skindeepil.co