The State of Brand Deals in 2022 [Ep. #309]

As the creator economy continues to grow, so do brand deals. But brand deals are different today than they were 5 years ago. How have they changed? What do brands look for now that's different than what they were looking for 5 years ago? Has the opportunity for creators to make money with brand deals grown with time or declined because of more competition? <p>Today D'Laina and I talk with Jonathan Katz, a YouTube lawyer in this industry who sees a lot of these deals coming across his desk all the time. He shares his perspective on how the state of brand deals on YouTube has evolved over the past 5 years to what it looks like now for us today.</p> <p>CONNECT WITH JONATHAN KATZ:<br /> Website: <a href= "https://jskatz.com">https://jskatz.com </a><br /> Email: jonathan@jskatz.com</p> <p>LEAVE A VOICE MESSAGE: Have comments, reactions, questions, a YouTube tip to share, or just want to say hi? Leave a voice message for us and we may use it in an upcoming podcast episode. <a href= "https://www.speakpipe.com/videocreators">https://www.speakpipe.com/videocreators</a></p>