How Sarah Wilson, Co-Founder Of Chip Cookies, Balances Motherhood & Scaling Her Baked Goods Empire

<p dir="ltr">Sarah Wilson, co-founder of Chip Cookies, turned her pregnancy craving into a baked goods empire. We recently sat down to discuss what inspired the vision for Chip Cookies and the strategy behind franchising her upscale bakery experience nationwide. </p> <p dir="ltr">Sarah also shares her perspective on balancing life as a working mom of four little ones and highlights how motherhood has made her a better business owner. Plus, she has insightful advice about extracting lessons from ‘failures’ and working through fears that come up at every level of business. </p> <p><strong> </strong></p> <p dir="ltr">In this episode we talk about:</p> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Building trust and buy-in from your customers </p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How to know when it’s time to pivot in business </p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">What it’s been like for Sarah to grow her family alongside her business </p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Learning how to delegate and outsource </p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The highs and lows of franchising </p> </li> </ul> <p><strong> </strong></p> <p dir="ltr">If you loved today’s episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram!</p> <p dir="ltr">Click <a href= "https://my.community.com/lindseyschwartz">HERE</a> to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!</p> <p dir="ltr">Not part of the Girl Gang Community yet? Join HERE: <a href= "https://member.powerhousewomen.co/offers/V9zHSvJy/checkout">Girl Gang Membership</a></p> <p><strong> </strong></p> <p dir="ltr">CONNECT WITH SARAH</p> <p dir="ltr">Shop Chip Cookies: <a href= "https://www.chipcookies.co/">chipcookies.co</a> </p> <p dir="ltr">Follow Chip Cookies: <a href= "https:/