Hala Taha: How To Leverage LinkedIn To Grow Your Brand and Your Bank Account (The Action Academy Podcast)

Have you been sleeping on LinkedIn? Are you focusing most of your time on building your Instagram or Twitter following? If you don’t see the value of a strong LinkedIn profile, you’re behind the times!  Hala Taha recorded, edited, and launched the first episode of Young and Profiting podcast herself. Through LinkedIn, she quickly built a team of volunteers and a massive following that eventually led to Young and Profiting earning the title of the #1 Education and Business podcast across all apps. How did she do it?  In this episode of The Action Academy podcast, Hala dives into how she leveraged LinkedIn to promote YAP and why she focused her marketing efforts on LinkedIn. She talks about why it is crucial for young entrepreneurs and podcast hosts to build a community before launching their company or podcast. They also discuss how Hala snagged her first clients and mastered media buying for podcasts.  Topics Include:  - How Hala got her start on Linkedin  - Hala’s early strategies gaining traction on Linkedin - The importance of content marketing  - Hala’s experience in radio and blogging - Turning YAP into a movement  - Collaborating with brands in exchange for Linkedin promotion  - Media buying for podcasters  - Starting YAP Media  - Indicators of when you’re ready to start a new business or project - Building community before business  - And other topics… Hala Taha is the host of Young and Profiting Podcast, frequently ranked as the #1 Education podcast across all apps. Hala is also the CEO of YAP Media, a full-service social media and podcast marketing agency for top podcasters, celebrities, and CEOs. She is well-known for her engaged following and influence on Linkedin, and she landed the January 2021 cover of Podcast Magazine. Brian Luebben is an entrepreneur, real estate investor, and podcast host. He built his first company, GreekBeats DJ/Entertainment, in college, which allowed him to graduate debt-free. He then made it to the top of a Fortune 500 company’s sale organization. He now hosts The Action Ac