Founder / Brand Queen Rosie Kosinski Waited Too Long to Get a Coach

<p>Founder of <a href="https://shatteredpencil.com/">Shattered Pencil Studios</a></p> <p>Episode page and links: <a href="https://markgraban.com/mistake160">https://markgraban.com/mistake160</a></p> <p>My guest for Episode #160 of the <a href="http://myfavoritemistakepodcast.com/">My Favorite Mistake podcast</a> is <a href="https://shatteredpencil.com/meet-the-shattered-pencil-team/">Rosie Kosinski</a>. She is what she calls the Brand Queen and Founder of <a href="https://shatteredpencil.com/">Shattered Pencil Studios</a>, a brand design &amp; development boutique. She straddles the line between creative and strategic, artistic and scientific.</p> <p>Raised by entrepreneurs and artists in a nomadic environment that took her through Europe, the Middle East, and the United States, Rosie is a global citizen through and through. She taps into this mosaic of perspectives to deeply understand the people she serves and to help them connect with the people they serve.</p> <p>In today's episode, Rosie shares her “favorite mistake” story about “waiting too long to get a coach.” How did she go from being skeptical about the idea to working with a coach for years?</p> <p>We also talk about questions and topics including:</p> <ul> <li>Learning to value her work — the <a href="https://www.sandler.com/sandler-selling-system/">Sandler Selling System</a></li> <li>Why she learned to quote a price and “shut the hell up”</li> <li>More about what you learned about being a branding design coach?</li> <li>Do people confuse a logo with a brand?</li> <li>Mistakes that people make when it comes to branding?? Other than being cheap? Micromanaging the process?</li> <li>Blog post about <a href="https://shatteredpencil.com/2021/11/30/from-brand-jargon-to-brand-clarity-in-7-questions/">Brand Clarity in Seven Questions</a></li> <li><a href="https://medium.com/authority-magazine/rosie-kosinski-of-shattered-pencil-studios-5-things-i-wish-someone-had-told-me-before-i-became-a-4089a0150f5a">5 Things I Wish Someone Had Told Me Before I Bec