A Roadmap to Address Falling Enrollments and Shifting Markets. Start, Stop, or Grow? Gray Associates CEO and Founder Robert Gray Atkins

<p>In his recently released book, <a href="https://www.amazon.com/Start-Stop-Grow-Data-informed-Evaluation/dp/1642252700/ref=asc_df_1642252700/?tag=hyprod-20&amp;linkCode=df0&amp;hvadid=591059266241&amp;hvpos=&amp;hvnetw=g&amp;hvrand=3562682275771320026&amp;hvpone=&amp;hvptwo=&amp;hvqmt=&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9003244&amp;hvtargid=pla-1655183687926&amp;psc=1">Start, Stop, or Grow?: A Data-informed Approach To Academic Program Evaluation And Management</a>, author, seasoned executive, and higher ed business consultant and innovator B<a href="https://robertgrayatkins.com/">ob Atkins </a>offers a much-needed roadmap to help college leaders better manage their academic programs. &nbsp;According to Atkins and the many professionals who reviewed his book, there is a lot wrong with the current approach to academic program evaluation and management. &nbsp;For starters, the traditional approach often lacks data-informed decision-making tools and is mired in campus politics. In our conversation, Atkins unpacks his approach and shares the key questions that academic leaders need to ask about mission, markets, quality, and economics. &nbsp;With analytics as a centerpiece, he suggests that the best approach respects faculty governance and seeks faculty buy-in. &nbsp;For any leader concerned about falling enrollments and shifting markets, this episode is a must.</p> --- Send in a voice message: https://anchor.fm/chelip/message