424 - My mistakes will save you a ton of money: Tom talks Paid Traffic Tips

<p>Now if there's one thing for sure that you must do, especially if you are new or relatively inexperienced in paid traffic, is you must obsess. In the early days, I made a horrendous mistake. I put an ad in on Friday. I didn't put in safeguards. I'm not even sure that they existed on the ad platforms in the early days. I got too busy over the weekend to check. By Monday, I owed Google $8000 and I had to pay it. Oh my God. It hurts me to even mention that. But know if it saves you, then I'm doing my job.</p> <p><strong>Screw The Commute Podcast Show Notes Episode 424</strong></p> <p><strong>How To Automate Your Business</strong> - <a href= "https://screwthecommute.com/automatefree/" target="_blank" rel= "noopener">https://screwthecommute.com/automatefree/</a></p> <p><a href="https://www.IMTCVA.org" target="_blank" rel= "noopener"><img class="alignnone" src= "https://assets.libsyn.com/secure/show/123691/imtc_logo.png" alt= "entrepreneurship distance learning school, home based business, lifestyle business" width="402" height="136" /></a></p> <p><strong>Internet Marketing Training Center</strong> - <a href= "https://imtcva.org/" target="_blank" rel= "noopener">https://imtcva.org/</a></p> <p><strong>Higher Education Webinar</strong> – <a href= "https://screwthecommute.com/webinars" target="_blank" rel= "noopener">https://screwthecommute.com/webinars</a></p> <p><strong>See Tom's Stuff</strong> – <a href= "https://linktr.ee/antionandassociates" target="_blank" rel= "noopener">https://linktr.ee/antionandassociates</a></p> <p>05:50 Tom's introduction to Paid Traffic Tips</p> <p>07:13 Safeguards for your paid ads</p> <p>08:45 Structure of how to place ads</p> <p>11:55 Don't turn off the best ads</p> <p>13:23 Avoid making MASSIVE mistakes</p> <p>15:19 Don't click the BOOST or PROMOTE buttons</p> <p>16:04 Don't jack your bid up</p> <p>17:44 Don't do automatic placements</p> <p>18:34 Sponsor message</p> <p>21:01 Best bargains in no particular order</p> <h2>Entrepreneurial Resources Mentioned in This Podcast</h2> <p><strong