334. Building A Digital Community, Growing Your Follower Count And Leaning Into Creativity With Community Growth Expert Shannan Monson

<p><span style="font-weight: 400;">Named one of “12 Female Entrepreneurs You Need To Follow” by Hubspot, Shannan Monson is a serial entrepreneur, community builder, and educator. She’s an OG influencer and one of the first people to truly learn to leverage social media for digital community building. We get into ​​the difference between building a community and growing your follower count, knowing when it’s time to pivot, and the business she’s about to launch, which matches talent with projects for a new economy. She breaks down her methodology on how she scales communities and highlights why that’s such an important skill for anyone in business today. She explains the four stages of community building and gives us a peek inside her new workbook</span> <a href="https://shannanmonson.com/community-first-workbook"><span style="font-weight: 400;"> Community, First.</span></a> <span style= "font-weight: 400;">Shannan has such a fresh perspective on entrepreneurship, so listen in to learn more about her authentic and sustainable approach to cultivating a community.   </span></p> <p> </p> <p><strong>In this episode we talk about:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Leaning into creativity instead of rigid roles </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Her technique for onboarding and training </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Reassessing what happiness and success look like</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Creating spaces for women and diverse voices to thrive </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The difference between lead generation and community</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why every company needs a digital community manager </span></li> </ul> <p> </p> <p><span style="font-weight: 4