194: Meet the Founder of Harlem’s Sugar Hill Creamery (w/ Petrushka Bazin Larsen)

Today in the Side Hustle Pro guest chair, we welcome Petrushka Bazin Larsen, the Co-Founder of Sugar Hill Creamery in Harlem, NY. Sugar Hill Creamery is Harlem's only family-owned neighborhood ice cream shop.  Petrushka’s Co-Founder is her husband, Nicholas, and prior to opening the shop, she worked as Vice President for Programs & Education at the Brooklyn Children’s Museum and Program Director at the Laundromat Project. Even with her successful career, she had dreams of being an entrepreneur that started when she was in the 3rd grade and those dreams remained with her as she got older.  The opportunity for entrepreneurship eventually presented itself when her husband unexpectedly lost his job in the culinary industry. They began thinking about how to develop a business based on foods they love, and it was an experience at a pop-up ice cream shop while on a trip in Washington, DC, that sparked the idea to open an ice shop in Harlem. Petrushka and her husband went all in and found a location, secured a loan, got permits, and opened Sugar Hill Creamery in only 10 months!  Listen on , , , ,  This episode is brought to you by: Get 2 free months of Premium Membership at  Links mentioned in this episode     Click here to subscribe via RSS feed (non-iTunes feed): Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email and put hashtag #AskNicaila in the subject.  Social Media Info Sugar Hill Creamery (Instagram) -   Sugar Hill Creamery (Facebook) - Sugar Hill Creamery (Twitter) - Side Hustle Pro –