#161: 7-Eleven Shares Secrets to Success & Driving Loyalty with 7Rewards

<p><strong>&nbsp;</strong><a href="https://www.7-eleven.com/"><strong>7 Eleven</strong></a> is renowned as the world's largest retailer, with over 77,000 stores globally, serving an incredible 10 million customers every day.</p> <p>The brand is proud to have invented the convenience store itself, creating the concept&nbsp;in 1927, with a vision to delight local communities with speed and simplicity.&nbsp;</p> <p>In this episode of "<a href="https://letstalkloyalty.com/" target="_blank"><strong>Let's Talk Loyalty</strong></a>", Chief Digital Officer of 7-Eleven Inc, <a href="https://www.linkedin.com/in/raghu-mahadevan-5b85133/" target="_blank"><strong>Raghu Mahadevan</strong></a><strong>, </strong>explains the firm's<strong> </strong>focus on customer loyalty, and how that entire journey is being supported by its loyalty program <a href="https://www.7-eleven.com/7rewards"><strong>7 Rewards</strong></a>.&nbsp;</p> <p>This incredible loyalty program already supports over 55 million members&nbsp;and today we discuss some of their latest inventions and award-winning strategies that are supporting customers both outside the store as well as inside, with a consistent "obsession" on delighting customers.</p> <p><br></p> <p><strong>Show Notes:</strong></p> <p><strong>1) </strong><a href="https://www.linkedin.com/in/raghu-mahadevan-5b85133/" target="_blank"><strong>Raghu Mahadevan, Chief Digital Officer at 7-Eleven</strong></a></p> <p><strong>2) </strong><a href="https://www.7-eleven.com/"><strong>7 Eleven USA&nbsp;</strong></a></p> <p><strong>3) </strong><a href="https://www.7-eleven.com/7rewards"><strong>7 Rewards</strong></a></p>