The Magic of Connecting Passion and Purpose

<p>A realistic re-evaluation of the passion and purpose mantra, this episode of <em>SaaS Connect</em> is a frank and open conversation between your host Cody Jones from <a href="https://zapier.com/"><u>Zapier </u></a>and Leslie Tom, Senior Vice President of AppExchange Marketing at Salesforce.</p> <p>The discussion focuses on both individual and team fulfillment, and Leslie answers the following questions:</p> <ul> <li>How do you sift through all the information available about purpose and passion?<br> </li> <li>How would you define purpose versus passion?<br> </li> <li>How did purpose and passion impact your career?<br> </li> <li>Myths of purpose and passion:<br> <ul> <li>If I focus on what I'm really good at, and I can make some money doing it, I'll be successful.<br> </li> <li>Sometimes your passion shouldn’t be your job.<br> </li> <li>I can't start a new job and take a pay cut to do something different.<br> </li> <li>It’s irresponsible to take a work sabbatical.<br> </li> </ul> </li> </ul> <p>Leslie opens up about "ikigai", a Japanese concept her father passed down to her about purpose, fulfillment and actions. She also talks about how she uses a system created by Salesforce during their rapid growth, called V2VOM, that represents their vision, values, obstacles and metrics for team creativity and alignment.</p> <p>Resources Mentioned:</p> <ul> <li><a href="https://hbr.org/"><u>HBR<br> </u></a></li> <li>Simon Sinek’s <a href="https://www.smartinsights.com/digital-marketing-strategy/online-value-proposition/start-with-why-creating-a-value-proposition-with-the-golden-circle-model/"><u>Golden Circle model<br> </u></a></li> <li>Jay Shetty’s <a href="https://jayshetty.me/blog/my-first-book-revealed-think-like-a-monk/"><u><em>Think Like A Monk<br> </em></u></a></li> <li><a href="https://www.emyth.com/"><u><em>EMyth</em></u></a> by Michael Gerber<br> </li> <li><a href="https://www.salesforce.com/"><u>Salesforce</u></a></li> <li><a href="https://www.nytimes.com/2020/