Power Words And Marketing To Pleasure And Pain

In marketing we often treat customers as imaginary buyer personas who supply a business’s profits, but it’s important to remember that customers are real human beings with emotions and thoughts that can be influenced in any direction by marketing to pleasure and pain. In this episode of Two Minute Marketing Tips, I’ll teach you how by marketing to pain and pleasure we can trigger emotions, persuading people to interact with brands and buy products. I cover: Marketing to pleasure vs. pain Identifying your target audience Marketing power words Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud: How Much Should You Spend On PR & Marketing?: Listen on SoundCloud, Spotify or ApplePodcasts 15 Content Marketing Lessons From ‘Grey’s Anatomy’: Listen on SoundCloud, Spotify or ApplePodcasts How To Take Facebook Ads To The Next Level: Listen on SoundCloud, Spotify or ApplePodcasts To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!