Marketing For Fleet Work - The Auto Repair Marketing Podcast

<p>ONE</p><p><strong>Intro; </strong>Being the auto repair shop for fleet customers requires a different way of marketing. You’re not going to gain fleet customers doing the same marketing you do for retail customers. In this episode, we share real-life marketing tips and strategies to help you land those fleet customers you want!</p><p>TWO</p><p><strong>Talking Points</strong></p><ul><li>This is ALL about the relationship</li><li>Develop your customer avatar for fleet customers</li><li>Make your Dream 25 List</li><li>Create a series of steps you want to take to create and nurture those relationships</li><li>Where are their watering holes? Go there. Become a regular.</li><li>What traditional marketing should you do for fleets?</li></ul><br/><p>THREE</p><p><strong>Lagniappe (Books, Links, Other Podcasts, etc)</strong></p><ul><li>Book: Giftology - <a href="https://www.amazon.com/Giftology-Increase-Referrals-Strengthen-Retention/dp/1619614332" rel="noopener noreferrer" target="_blank">https://www.amazon.com/Giftology-Increase-Referrals-Strengthen-Retention/dp/1619614332</a>&nbsp;</li></ul><br/><p>FOUR</p><p><strong>How To Get In Touch</strong></p><p>Group - <a href="https://www.facebook.com/groups/autorepairmarketingmastermind" rel="noopener noreferrer" target="_blank">Auto Repair Marketing Mastermind</a></p><p>Website - <a href="https://shopmarketingpros.com/meet-the-pros/" rel="noopener noreferrer" target="_blank">shopmarketingpros.com</a>&nbsp;</p><p>Facebook - <a href="https://www.facebook.com/shopmarketingpros/" rel="noopener noreferrer" target="_blank">facebook.com/shopmarketingpros</a>&nbsp;</p><p>Get the Book - <a href="http://shopmarketingpros.com/book" rel="noopener noreferrer" target="_blank">shopmarketingpros.com/book</a></p><p>Instagram - @shopmarketingpros&nbsp;</p><p>Questions/Ideas - <a href="mailto:podcast@shopmarketingpros.com" rel="noopener noreferrer" target="_blank">podcast@shopmarketingpros.com</a> </p><p>Thanks to our partner, RepairPal. Visit the Web HERE</p>