How to sell your SaaS startup with Joe Lewin from Foundy

<p>In this podcast episode, Joe talks about his experience of building and selling a startup and emphasizes the importance of engaging with multiple buyers to secure the best valuation. He discusses Foundry's two-sided marketplace, attracting high-quality sellers and providing buyers with insights into financial performance. He also talks about streamlining the sign-up process for sellers and automating due diligence. He also discusses Foundry's self-serve platform, transparent pricing, and support services. He mentions lending partners for seller financing and their goal to automate and streamline the M&amp;A process, and much more!</p><p><strong>Timestamps</strong></p><p><em>Building and Selling Startups [00:00:22]</em> Joe discusses his journey of building and selling startups, including their experience of selling a previous business and the process of attracting buyers.</p><p><em>Engaging with Buyers [00:03:37]</em> Joe talks about his strategy of engaging with potential buyers, including how they reached out to multiple buyers and created competitive tension to secure the best valuation for their company.</p><p><em>Sourcing Deals and Attracting Buyers [00:07:44]</em> Joe explains the process of sourcing deals and attracting buyers on their platform, focusing on the importance of having a good product and a supply of high-quality profitable businesses.</p><p><em>Streamlining the Due Diligence Process [00:10:36]</em> Joe discusses the current process of due diligence, which involves traditional methods such as in-person meetings and paper questionnaires. They mention their efforts to streamline this process and automate software due diligence.</p><p><em>Timeline to Exit [00:11:39]</em> Joe talks about recent deals that have gone through on the platform, with one taking 25 days and another taking five weeks. They mention that the average exit process outside of Foundry's platform typically takes nine to twelve months, highlighting the efficiency of their platform.</p><p><em>Valuation and Negotiation [00:17:33]