How to foster a family-first fitness franchise, with Ty Menzies and Andy Peat of Snap Fitness

<p>Many franchise brands project a ‘family-first’ philosophy, but when the times get tough, do they have what it takes to have the tough conversations needed with franchisees – as well as celebrating the victories? </p> <p>Ty Menzies, global CEO for Lift Brands, believes that Snap Fitness has exactly that. That’s what has allowed this 24/7 fitness provider to not only have thousands of sites open and in development around the world but also double-down on support for its growing network; as shown by the reacquisition of its U.K markets back in October of last year. </p> <p>On this episode, we’re also joined by Andy Peat, chief product officer for Snap Fitness, to talk all things innovation. That means new tech, new consumer-facing approaches, and a consolidation of the brand’s learnings throughout the pandemic. It hasn’t been an easy road to walk, but perseverance has led to a year that could be the brand’s biggest yet. </p> <p>To keep your finger on the beating pulse of franchising, sign up to our newsletter at <a href='https://www.globalfranchisemagazine.com/'>https://www.globalfranchisemagazine.com/</a>, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.</p> <p>Ⓛ <a href='https://www.linkedin.com/company/global-franchise/'>https://www.linkedin.com/company/global-franchise/</a></p> <p>ⓣ <a href='https://twitter.com/globalfranmag'>https://twitter.com/globalfranmag</a></p> <p>ⓕ <a href='https://www.facebook.com/globalfranchisemag/'>https://www.facebook.com/globalfranchisemag/</a></p>