Guest Robert Rufino Of House Beautiful Magazine

<p><span style="font-weight: 400;">The infamous Robert Rufino, Style Director of House Beautiful Magazine, joins us for an exceptional episode of Inside Design. Robert opens the show explaining how Covid inspired him to reach out to designers and do something extraordinary for them. So, Robert started doing thirty-minute portfolio sessions; he gives designers the gift of time. Then, Robert speaks about why professional photography is so important. After shooting, the film needs to have a certain mystique. Plus, Robert explains why hiring a stylist is absolutely necessary and the importance of collaboration on any shoot.</span></p> <p><strong>In This Episode:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[00:40] About Robert Rufino and his thirty-minute portfolio sessions. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[09:00] When Robert is looking at a project, he is looking for a message. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[15:50] Professional photography is so important; the film has to have mystery, surprise, and it needs to look unique. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[25:00] Robert reveals one of the most unique and memorable shoots that he did.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[28:20] What Robert wanted to be when he grew up.  </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[36:40] Collaboration is critical on a shoot; Robert tells a story of collaboration when shooting Tiffany's in 1996. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">[38:50] What Robert has up his sleeve as we enter this new age of 2021.</span></li> </ul> <p><strong>Key Takeaways:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Portfolios should