Growing a SaaS Under HEAVY Competition - with Livestorm's Gilles Bertaux

<p>This week on How To Win: Livestorm's Gilles Bertaux, a meeting and webinar platform. You'll hear how Livestorm succeeded despite many well-known competitors. How they got their first customers. And how they grew past $10 million in revenue.</p><p><strong>Key Points</strong></p><p>1:00 - How Gilles got the idea for Livestorm and validated it with customers<br>2:00 - Getting the first set of customers<br>3:15 - Reaching $1 million ARR in 2-2.5 years<br>3:45 - Growth during COVID-19 pandemic <br>4:30 - Differences between Livestorm and virtual event platforms <br>5:45 - Importance of recurring revenue products<br>6:00 - Anti-active usage products retention rates<br>7:00 - Differentiation in the webinar space<br>8:00 - European privacy laws advantage<br>9:30 - Messaging differentiation vs. business strategy differentiation<br>10:00 - Shipping features fast vs. carefully<br>13:00 - Prioritizing features based on positioning<br>14:15 - Strategy changes after hitting $10 million revenue <br>16:00 - Lessons learned over 7 years<br>17:30 - How Livestorm won</p><p><strong>Mentioned:</strong></p><p><a href="https://livestorm.co">Livestorm</a><br><a href="https://twitter.com/gillesbertaux?lang=en">Gilles Bertaux on X</a><br><a href="https://www.linkedin.com/in/gillesbertaux/?locale=en_US">Gilles Bertaux on LinkedIn</a><strong><br></strong><br></p><p><strong>My Links:</strong></p><p><a href="https://twitter.com/peeplaja"><strong>Twitter</strong></a></p><p><a href="https://www.linkedin.com/in/peeplaja/"><strong>LinkedIn</strong></a></p><p><a href="https://peeplaja.com/"><strong>Website</strong></a></p><p><a href="https://wynter.com/"><strong>Wynter</strong></a></p><p><a href="https://speero.com/"><strong>Speero</strong></a></p><p><a href="https://cxl.com/"><strong>CXL</strong></a></p>