Get Out the Way of Better Pricing with Janene Liston - How to Raise Your Prices Without Losing Customers

<p>Talk about a power-packed episode! Host Rachel Wilson Thibodeaux is joined by Janene Liston, architectural engineer-turned- business owner, certified pricing specialist and consultant. Key topics addressed here:</p><ul><li>When higher prices are NEEDED for sustainability</li><li>High ticket vs low ticket pricing</li><li>The mistake so many marketers make with pricing and what they should be doing instead</li><li>Why some businesses and marketers should not be offering Black Friday sales</li><li>Find out what percentage of small businesses are barely breaking even or operating at a loss...hint: it's a little scary</li><li>Fascinating mindset shifts needed to raise your prices with confidence and more!</li></ul><p>Janene's website: <a href="www.thepricinglady.com ">www.thepricinglady.com</a><br />Find Janene on most platforms, including Facebook, Instagram and Twitter @thepricinglady </p><p>Get your  Cheat Code-7 Ways to Stand Out In Your Industry and Command Higher Prices absolutely FREE at <a href="www.bit.ly/standout7">www.bit.ly/standout7</a></p><p>Follow the podcast on Instagram @getoutthewaypodcast and follow Rachel @rachel.theswagstrategist  You can also connect with Rachel on LinkedIn at <a href="www.linkedin.com/in/brandstrategyexpert">www.linkedin.com/in/brandstrategyexpert </a><br />If you find value in this, or any other episodes, we'd appreciate if you subscribe and review. Reviews matter and help more people to find the podcast. </p>