Gerry Murray - IDC’s Research Director, Marketing and Sales Technology

<p>In our inaugural episode, ITWC CMO Fawn Annan talks with <strong>Gerry Murray</strong>, IDC’s Research Director, Marketing and Sales Technology. In their conversation, they discuss IDC's list of MarTech trends the analyst expects to see rolling out over the next 10 years. Watch out for the invasion of the bossbots!</p>