From Super Bowls to Streaming: Michael Lombardi on the NFL’s Financial Future

<p>In five short days on Super Bowl Sunday, Americans will split into two distinct categories: those of us watching for the commercials and liars.</p><p><br></p><p>Half kidding. But whatever your reason for tuning in, you’re supporting a massive revenue generating business when you watch the Super Bowl—ads during this year’s game sold out in November for prices up to $5.6 million per 30-second spot. And the Patriots aren’t even playing.</p><p><br></p><p><strong>This week on Morning Brew’s weekly <em>Business Casual </em>podcast</strong>, we tackle the massive business beast that is the National Football League. Famed NFL analyst and exec Michael Lombardi explains the ins and outs of the NFL as a business, including…</p><ul><li>Super Bowl hype sustainability</li><li>International expansion</li><li>Legalized sports betting</li><li>And the biggest threats to profitability</li></ul><p><br></p><p>Even if you didn’t play Pop Warner, you went to a D3 school, or you’re really only watching the Super Bowl so you can eat 13 wings without being judged, you’ll learn something from Lombardi’s episode.</p>