EP 40: Black Card Revoked’s Latesha Williams on Turning Black Culture into a Hit Game

<p><strong>Latesha Williams</strong> <span style= "font-weight: 400;">is the Co-Founder of Cards For All People, AKA the makers of Black Card Revoked, a card game many of us know and love. Cards for All People is a cultural casual gaming company that humorously celebrates the diverse subcultures of America.</span></p> <p><span style="font-weight: 400;"><br /></span><span style= "font-weight: 400;">An accomplished sports & entertainment executive, Latesha is well networked and respected from her years of experience honed with companies such as Admiral’s Center, IMG, LeBron James / LRMR Marketing, MTV, Nickelodeon, and Rocawear.</span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">On this episode Latesha shares:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Why working for Lebron James at LRMR Marketing was like working for a start-up</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What she did to figure out how to make her own card game</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How learning to get her legal ducks in a row made the launch of Black Card Revoked that much smoother</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How she zeroed in on her target market and got Black Card Revoked in front of the right influencers and publications</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How she’s been able to get orders fulfilled in a seamless manner</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Who you really need to target if you want your product in the hands of a celebrity</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">And why we all need to rethink the myth of “security”</span></li> </ul> <p> </p> <p><span style="font-weight: 400;">Listen on</span> <a href= "http://sidehustlepro.co/Podcast"><span style= "font-weight: 400;">iTunes</span></a>