Bringing the Vibe of the City to the Game Experience | Melissa Silberman, Atlanta Hawks

<p>Welcome to the Living Sport Podcast, where we connect you to young professionals and sport business experts from around the world. I’m Connor Herlihy, your host and I’m inviting you to join us as we head to State Farm Arena, Home of the Atlanta Hawks. This is a LIVE session where we recorded as we took a tour of the facility to learn about the Hawks and participate in Q&amp;A sessions.</p> <p>Our guest today is Melissa Silberman, Director, Partnership Activation, and she provides really great insights for a career in the NBA and dives into how renovations can change everything from fan experience to partnerships!&nbsp;</p>