A Fashionable Approach to Safety: Bluetooth Emergency Response Devices with Mara Perlmutter, Founder of Trelawear

<p class="MsoNormal">As we age we want to remain independent, keep our active lifestyle, look stylish, and stay safe. My guest today is Mara Perlmutter, founder of Trelawear and senior fashion and jewelry executive. What began as a passion project, solving an issue that hit close to come for Mara when her mom refused to wear any of the unattractive generic personal emergency response devices.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">Mara's mom said, "Mara you've been in the jewelry business for over 25 years, can't you make me something beautiful to wear in case of an emergency?" In wanting to create a beautiful dignified solution, Trelawear was created. Through their partnerships with leading Bluetooth tech developers and FallCall Solutions, Trelawear offers peace of mind and a fashionable solution to remain independent and stylish.</p> <p class="MsoNormal"> </p> <p class="MsoNormal">It is not only easy to use, but it is also simple to set up and brings a spark of joy to our day. I'm thrilled to support this purpose-driven mission of women caring for women. These pendants make women look and feel beautiful while keeping them safe. I enjoyed this interview. Thank you, Mara, for fulfilling your mom's request, disrupting this part of the industry, and bringing to light a fashionable, easy-to-use device and meeting the needs of caregivers and older adults everywhere.</p> <p class="MsoNormal"> </p> <p class="MsoNormal"> </p> <p class="MsoNormal">Mara shares about:</p> <ul> <li class="MsoNormal">Her story as she fulfilled her mom's request for fashion and safety</li> <li class="MsoNormal">The business of developing a new type of personal emergency response device</li> <li class="MsoNormal">Why emergency response is important for independence and the value of safety</li> <li class="MsoNormal">How Trelawear works and the technology to support safety</li> <li class="MsoNormal">The ways we can talk to our loved ones about wearing personal emergency response devices</li> <li class="MsoNormal">Feeling supported a