74% Of South African Consumers Would Stop Buying From A Brand If They Fell Victim To A Cyberattack

October marks Cybersecurity Awareness Month, and brands would do well to better protect their customers from cyberattacks. According to new research by Mimecast, 75% of South African consumers will stop buying from a brand if they get tricked by cybercriminals. Cybersecurity expert at Mimecast, explains: "South Africans have high levels of trust in the brands they support - sixty-nine percent don't hesitate to open an email from brands they use regularly, and 56% click on links from their favourite brands. <a href="http://www.kayafm.co.za">kaya fm</a>