573: The Ultimate Guide to Black Friday with Lise Kuecker

<p dir="ltr">Here’s what we’re talking about in this episode:</p> <p><strong> </strong></p> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Early mention of Black Friday: Lise discusses the importance of planning for Black Friday in the third quarter, and shares statistics about the shopping holiday.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The importance of messaging: Lise emphasizes the importance of crafting the right message for Black Friday, and shares insights from marketer Donald Miller on how to tell a brand's story.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Profit maximization: Lise discusses the importance of focusing on the most profitable products and services in a Black Friday strategy to maximize revenue.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Product stacking: Lise recommends using a "stacking sale" approach to Black Friday, with four different offers over multiple days to target different buyer types.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Black Friday success stories: Lise shares success stories from previous Black Fridays, including large sales and increased average client monthly value.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Call to action: Lise encourages listeners to download the studio's Black Friday Ultimate Guide and take action to create an exceptional Black Friday strategy.</p> </li> </ul> <p><strong><br /> <br /></strong></p> <p dir="ltr">Links:</p> <p dir="ltr"><a href= "https://studiogrow.co/">https://studiogrow.co/</a></p> <p> </p>