541 3 Generations of Family Business w/ Scott Heeter

<p><span style="font-weight: 400;">Scott Heeter is the CEO of Heeter, a third-generation commercial print firm that has been running for 75 years.</span></p> <p> </p> <p><span style="font-weight: 400;">Heeter is one of the largest commercial marketing firms in the country, with over 140 full-time employees in Pittsburgh and its wholly-owned subsidiary, Duke Print and Graphics, in Cleveland.</span></p> <p> </p> <p><span style="font-weight: 400;">Heeter has evolved from the commercial print company that it was to a more customized provider that include mailing fulfillment, digital marketing and other innovative services.</span></p> <p> </p> <p><span style="font-weight: 400;">In this episode, Aaron and Scott discuss the challenges that Heeter overcome to attain regional dominance in the printing industry, how he has built their corporate culture, and how they’ve retained valuable employees for the long term.</span><span style= "font-weight: 400;"><br /></span></p> <p> </p> <p><strong><em>Scott Heeter’s Challenge;</em></strong> <span style= "font-weight: 400;">Don’t rush through difficult decisions.</span></p> <p> </p> <h1><span style="font-weight: 400;">Connect with Scott Heeter</span></h1> <p><a href= "https://www.linkedin.com/in/scott-heeter-6186206?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Bmfmt9HJxRAWjRwk8jXISvw%3D%3D"> <span style="font-weight: 400;">Linkedin</span></a></p> <p><a href="https://www.facebook.com/goheeter"><span style= "font-weight: 400;">Facebook</span></a></p> <p><a href="http://www.heeterdirect.com/"><span style= "font-weight: 400;">Website</span></a></p> <p> </p> <p><span style="font-weight: 400;">If you liked this interview, check out the episode</span> <a href= "https://www.goingdeepwithaaron.com/podcast/jd-ewing"><span style= "font-weight: 400;">Blow Up Your Business Plan w/ JD Ewing</span></a><span style="font-weight: 400;"> </span></p> <p> </p> <p><strong><em>Underwritten by Piper Creative</em></strong></p> <p><span style="font-weight: 400;">Piper Creative make