316: OK Cupid Director of Marketing Shares BTS of their Biggest Campaigns [w/ Michael Kaye]

<p>OK Cupid is a very popular dating app and on this episode I interview their director of marketing and communications, Michael Kaye.<br/><br/>He brings a ton of branding and PR experience to the table. We cover their most successful marketing campaigns and what the KPIs are for measuring them as well as how to know if your next big marketing move is gong to work.<br/><br/>Michael Kaye, OK Cupid<br/>IG: <a href='https://www.instagram.com/michaelkayepr/'>https://www.instagram.com/michaelkayepr/</a><br/>LinkedIn: <a href='https://www.linkedin.com/in/michaelkayepr/'>https://www.linkedin.com/in/michaelkayepr/</a></p><p>-----<br/>Hosted by Derek Videll<br/><br/><a href='https://www.socialbamboo.com/freecourse'>Download Free Course</a>: <em>How to Build and Monetize a Following in 90 Days or Less - </em>Your Guide to Running Profitable Instagram Ads<br/><br/><a href='https://www.instagram.com/socialbamboo_'>Instagram</a> | <a href='https://www.youtube.com/c/DerekVidell'>YouTube</a> | <a href='https://www.socialbamboo.com'>Website</a> | <a href='https://www.linkedin.com/company/51588423/admin/'>LinkedIn</a> | <a href='https://www.tiktok.com/@socialbamboo'>TikTok</a></p>