227: Ranking the Best & Worst Super Bowl Ads of 2020

<p>On episode #227 of PNR's This Old Marketing, Joe and Robert dissect <a href= "https://adage.com/article/special-report-super-bowl/watch-all-super-bowl-2020-commercials/2230716" target="_blank" rel="noopener">the best and worst super bowl ads of 2020</a>.</p> <p>In other news, the <a href= "https://digiday.com/media/publishers-growing-audiences-producing-less-content/" target="_blank" rel="noopener">creation of less content</a> is actually a winning strategy of successful online publishers, while <a href= "https://thehill.com/homenews/media/480557-warren-buffett-exits-newspaper-industry" target="_blank" rel="noopener">Warren Buffett leaves the newspaper media industry</a>...or does he?</p> <p>There were a slew of M&A deals over the past few weeks, including <a href= "https://www.vox.com/recode/2020/1/29/21113130/barstool-sports-penn-national-deal-dave-portnoy-chernin" target="_blank" rel="noopener">Barstool Sports</a> and <a href= "https://adage.com/article/bloomberg-news/spotify-acquires-ringer-part-podcast-expansion/2234651" target="_blank" rel="noopener">Spotify gobbling up "The Ringer."</a></p> <p>In rants and raves, Joe raves about <a href= "https://www.amazon.com/Principles-Life-Work-Ray-Dalio/dp/1501124021" target="_blank" rel="noopener">Ray Dalio's <em>Principles</em></a>, and shares one of the oldest content marketing examples ever. Robert raves about John Kotter's <em><a href= "https://www.amazon.com/Sense-Urgency-John-P-Kotter/dp/1422179710/ref=sr_1_1?keywords=sense+of+urgency&qid=1581079454&s=books&sr=1-1" target="_blank" rel="noopener">A Sense of Urgency</a></em> and discusses the <a href= "https://www.mediapost.com/publications/article/346454/content-activism-can-help-brands-shape-a-positive.html" target="_blank" rel="noopener">future of content activism</a>.</p> <p>------</p> <p>Subscribe to PNR: This Old Marketing at <a title= "This Old Marketing on Apple" href= "https://podcasts.apple.com/us/podcast/this-old-marketing/id760760485" target="_blank" rel="noopener">Apple Podcasts</a>, <a title= "Th