139 | Letting go of sales reps, employees & downsizing her product line with Kristen Ley, Thimblepress

<p><span style="font-weight: 400;">Happy 2020 friends! For our first episode back in the New Year, my friend</span> <a href= "https://kristenley.com/"><span style="font-weight: 400;">Kristen Ley</span></a> <span style="font-weight: 400;">of Thimblepress is back on the show. Kristen was first featured on</span> <a href= "https://www.prooftoproduct.com/podcast-episodes/004-partnerships-collaborations-with-kristen-ley-thimblepress"> <span style="font-weight: 400;">Episode 4 of Proof to Product</span></a> <span style="font-weight: 400;">back where we talked about how she fell into business backwards and discussed tips on partnerships and collaborations. That episode was recorded back in early 2017 and since then, Kristen has done a lot of soul searching and ridden the waves of transition and upheaval in both her business and personal life.</span></p> <p><span style="font-weight: 400;">On today's episode, Kristen bravely shares what she learned from her journey. She talks about why she decided to let go of all her sales reps, say goodbye to 15 employees, downsize her warehouse and office space and discontinue over a hundred SKUs in the Thimblepress line. Kristen not only shares her journey of reevaluating what she wanted to get out of her business, but also how she implemented those changes.</span></p> <p><span style="font-weight: 400;">Today's episode is a heartfelt one full of advice, wisdom and encouragement for anyone feeling stuck in their business or worried about the changes they need to make. Friends, remember this is your business. You set the rules and at any time you can decide to go a different way. I hope Kristen's story helps you and I hope you enjoy it.</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">ON TODAY’S EPISODE:</span></p> <p><span style="font-weight: 400;">-</span><span style= "font-weight: 400;">       </span> <span style= "font-weight: 400;">What external success can look like from an internal perspective</span></p> <p><span style="font-weight: 40