008: Triple Your Revenue and Double Your Profit in 12 Months With Kelsey Kerslake

<p><span style="font-weight: 400;">Investing in your team is essential if you plan to build a business that runs smoothly and without your 24/7 supervision. </span></p> <p><span style="font-weight: 400;">Today I had the pleasure of bringing on another client that I’ve been fortunate enough to work with for over two years. I sat down with Kelsey Kerslake, Founder and Creative Director of Pinegate Road, a branding and web design agency. </span></p> <p><span style="font-weight: 400;">We talk about shifting your mindset from freelancer to CEO and showing clients that you’re the expert at what you do. Kelsey shares how she tripled her revenue and doubled her profit within her first year of joining The CEO Roundtable, my mastermind program. She talks about how investing in her team gave her the opportunity to generate other revenue streams (as well as being able to take and fully enjoy her maternity leave!) </span></p> <p><span style="font-weight: 400;">Kelsey also explains how she went from working over 60+ hours a week down to just 16 hours!</span></p> <p><strong>What’s in this episode:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">How Kelsey got started in branding and web design and how having the support from her agency has helped her transition into coaching </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What made Kelsey realize she wanted to grow her business beyond just herself</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Her expectations for hiring out and what surprised her most about hiring a team</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How she felt after bringing on support in her business</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The biggest challenges she faced while building an agency</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Her advice for someone struggling with the balance of trusting their team to take ownership ov