Social Media, Growth, and Embracing the Suck with Jera Foster-Fell

<p><strong>Social media is a tool: a tool can be used for good or bad. &nbsp;If you want to use this tool to connect with people and provide valuable content &amp; inspiration, then you need to look beyond the metrics.. &nbsp;You have to examine whether your presence on social media is supporting your larger goals. &nbsp;Social media coach + content creator extraordinaire Jera Foster-Fell joins The Conscious Leadership Podcast to offer inspiration &amp; advice about the space we occupy online.</strong></p> <p><strong>In this episode, Jera takes Gabby through her journey from frustrated &amp; stressed graphic designer to social media maven. &nbsp;They discuss the challenges that new leaders face when it comes to social media platforms, and how to push through the imposter syndrome and comparison trap. Jera dives into getting “mama bear” about your business, and how “embracing the suck” means consistency in engagement for the long haul. She also provides insight regarding the shift in IG from being a photo sharing app to a video platform.</strong></p> <p><strong>Social media gets a bad rap, and there are definitely aspects that can be problematic. &nbsp;However, it’s also a great vehicle for connecting, and for growth. It’s up to us to know how to use it, and how to consume it.</strong></p> <ul> <li><strong>[1:37] Introduction to Jera, social media coach and founder of the Social Media Saloon<br> </strong></li> <li><strong>[5:30] Jera shares her journey from overstressed/underpaid graphic designer to creating a community on IG<br> </strong></li> <li><strong>[11:48] Social anxiety and interacting on social media<br> </strong></li> <li><strong>[12:50] Jera’s pivot into fitness, hiring a business coach, and making the jump to entrepreneurship<br> </strong></li> <li><strong>[19:37] Challenging moments during Jera’s journey<br> </strong></li> <li><strong>[22:50] Advice for beginners who are faced with doubters, and “embracing the suck”<br> </strong></li> <li><strong>[32:28] Social media as a vehicle for growth