Mark Harman - Red Book Productions - Speak to the franchisees

<p>We all look for online reviews when buying a product or a service.</p> <p><br></p> <p>If you're about to invest in a franchise license, you can't really find anything like this online about a brand and how they support their franchisees.&nbsp;</p> <p><br></p> <p>The solution?&nbsp;</p> <p><br></p> <p>Speak to the franchisees, speak to the support staff and get to know the people who will become an important part of your business.&nbsp;</p> <p><br></p> <p>Someone who has interviewed a lot of franchisees is Mark Harman, Founder of Red Book Productions, who has filmed and produced work for a wide variety of businesses including those that are part of the franchised community. In this episode we talk about this in more detail as well as:</p> <p><br></p> <p>- What work is like at the beginning of your career</p> <p>- Creating content for franchisors</p> <p>- Interviewing franchisees</p> <p>- What are the common personality traits of franchisees</p> <p>- Discovery Days</p> <p>- The power of giving advice</p> <p>- How to use long form content</p> <p>- Content strategies for franchisees</p> <p><br></p> <p>You can find Mark on LinkedIn here&nbsp;- <a href="https://www.linkedin.com/in/markredbook/">https://www.linkedin.com/in/markredbook/</a> and his business website here - <a href="https://www.redbookproductions.co.uk/">https://www.redbookproductions.co.uk/</a></p> <p><br></p> <p>Thanks for listening and if you enjoyed this episode, don't forget to hit the subscribe button for the latest episodes!</p> <p><br></p> <p>For more insights into the franchising world check out The Franchised at - <a href="https://www.thefranchised.com/">www.thefranchised.com</a></p> <p><br></p> <p>--------------------------------------------------------------------------------------------</p> <p><br></p> <p>This episode was powered by Cymphony.</p> <p>Cymphony is a premium communications provider with services available to you that include a telephone answering service, managed live chat, and virtual personal assistants with your customer rel