How To Find Your Brands Personality with Howler Brother's Chief Marketing Officer

Rick Wittenbraker is the CMO of Howler Brothers, an Austin-based lifestyle apparel valued at approximately 50 to 75 million dollars. He previously served as the VP of Marketing for YETI Coolers, helping to grow that company from a local start-up to a powerhouse brand. Rick joined the Howler family after successfully taking the reigns of several start-ups, as well as steering Austin-based YETI Coolers from a $5-million to a $68-million company in four years. For Clips & Highlights Of The Podcast: https://www.youtube.com/c/EstebanJulian/featured Howler Brothers: https://www.instagram.com/howlerbros/?hl=en