From Copywriter to Chief Creative Officer of the Year | P.G. Aditiya, ex CCO at Dentsu Webchutney

<p>In today’s episode of The CNTC Show, we have P.G. Aditiya, ex-CCO of Dentsu Webchutney, sharing his journey from joining an agency in his early days as a copywriter, climbing the career ladder, becoming the CCO of Dentsu Webchutney, and later becoming the CCO of the year. &nbsp;</p> <p>He worked with Tanishq, Razorpay, and a lot of other companies for their advertising campaigns, and in this episode, he shares a lot of his learning over the years about marketing, team building, advertising, and a lot more. &nbsp;&nbsp;</p> <p>After announcing their intention to go independent, P.G. and Gautam Reghunath decided to resign and launch their own talent agency called "Talented" in 2021. &nbsp;</p> <p>#talent #agency #marketing &nbsp;&nbsp;</p> <p>Timestamps&nbsp;</p> <p>0:00 - Introduction&nbsp;</p> <p>1:30 - The Journey of Becoming CCO of the Year</p> <p>6:42 - Starting his own Agency&nbsp;</p> <p>9:01 - The trio that makes a great company&nbsp;</p> <p>13:50 - Will AI Take Your Creative Job?&nbsp;</p> <p>26:08 - What goes into making a great campaign&nbsp;</p> <p>44:50 - Online and Offline marketing campaigns&nbsp;</p> <p>48:17 - Long-term vision behind starting his own agency&nbsp;</p> <p>51:20 - Where does a great marketing campaign start?&nbsp;</p> <p>59:06 - Irrational fear&nbsp;</p> <p>1:01:46 - Conclusion</p>