From Cannabis Brand Designer to Cannabis Brand Owner Lilli Keinaenen | Ep 119

<p>Have you ever wanted to own a brand you've designed for? Or at least have a partial ownership in its success? Lilli Keinaenen explains how designing packaging for a cannabis brand led to having an equity stake in Green Bee Botanicals. We discuss creative billing, imposter syndrome, the complexities of cannabis packaging, and a smelly fish challenge on TikTok.</p> <p>Learn more about <a href="https://www.changemakercreative.com"><strong>Change Maker Creative here.</strong></a></p> <p>Connect with <a href="https://www.linkedin.com/in/lillikeinaenen/"><strong>Lilli on LinkedIn</strong></a></p> <p>Haven't connected with Evelio on LinkedIn yet?</p> <p>Follow him to get daily packaging content and education, <a href="https://bit.ly/EvelioMattos"><u><strong>connect here</strong></u><u>.</u></a></p> <p><strong>Sponsor Links:</strong></p> <p>Sustainable Packaging Manufacturer - <a href="https://idpdirect.com/"><u><strong>IDPDirect</strong></u></a></p> <p>Specifications Management - <a href="http://specright.com/"><u><strong>Specright</strong></u></a></p> <p>Get Templates, Dielines, and Mock-ups - <a href="https://www.pacdora.com/"><u><strong>Pacdora</strong></u></a><strong> - USE UNBOXD50 for 50% OFF</strong></p> <p>---</p> <p>*Are you a fan of Packaging Unboxd and want to connect with Evelio’s smiling face? Connect with him on LinkedIn to attend his weekly Packaging Class Live on LinkedIn every Friday and reposted to <a href="https://www.youtube.com/@packagingunboxd"><u><strong>YouTube here</strong></u></a>.</p> <p>---</p> <p>Listen to these episodes next:</p> <p><a href="https://podcasts.apple.com/us/podcast/package-design-unboxd-with-evelio-mattos/id1511993897?i=1000474206204"><u>What is Luxury Packaging with Burberry Creative Director Vincent Villeger</u></a></p> <p><a href="https://podcasts.apple.com/us/podcast/package-design-unboxd-with-evelio-mattos/id1511993897?i=1000475175378"><u>What is Sustainable Packaging with Founder of Terracycle and LOOP Tom Szaky</u></a></p> <p><a href="https://podcasts.apple.com/us/po