Episode 43: How Modeling Professional Sports Teams will Help Your Business Succeed with Peter Raja, President of Norelco Cabinets (Kelowna, BC)

<p>He speaks on the underrated value of having a coach as a business owner, and how the company keeps an edge over their European cabinetry competitors with Norelco’s consistent eight-to-ten-week lead times. At the same time, Peter explains what American manufacturers can learn from their European counterparts with regards to automation and sustainable processes.</p><p>Peter also talks about the unique challenges of serving U.S. based clients as a Canadian company and how products are prepared for shipping to tropical or humid locations such as Hawaii.</p><p>Finally, he explains how Norelco is able to create timeless, as opposed to trendy, cabinet designs year after year.</p><p><strong>Topics Discussed:</strong></p><ul><li>[08:40] Lessons from sports that Peter implements in business</li><li>[13:43] Preventing cliques from forming in the business</li><li>[20:41] Building a company of 150 people</li><li>[24:26] Where Norelco will be in five years</li><li>[27:44] Competing with European cabinetry brands</li><li>[30:46] Acclimatizing their products when shipping to Hawaii</li><li>[33:17] Creating timeless, as opposed to trendy, cabinet designs</li><li>[38:09] Deciding which products to add to their catalog</li><li>[45:38] Achieving work-life balance</li><li>[48:06] Partnering with vendors and finding clients in the U.S. as a Canadian company</li><li>[54:21] Peter explains how and why he bought Norelco in 2002</li><li>[55:29] The biggest obstacle and opportunity that Peter sees in the future</li></ul><p><strong>Connect with Peter Raja and Norelco Cabinets:</strong></p><ul><li>Website - <a href="https://norelcocabinets.ca/">https://norelcocabinets.ca/</a></li><li>Instagram - <a href="https://www.instagram.com/norelcocabinets/">https://www.instagram.com/norelcocabinets/</a></li><li>Facebook - <a href="https://www.facebook.com/norelcocabinets">https://www.facebook.com/norelcocabinets</a></li><li>Twitter - <a href="https://twitter.com/norelcocabinets">https://twitter.com/norelcocabinets</a></li><li>LinkedIn - <a href="ht