Developing a Successful and Tasty Organic Product with Grace Ventura, CEO & Founder at Grace’s Goodness Organics

In this episode of the Physical Product Movement Podcast, we're joined by Grace Ventura of Grace’s Goodness Organics, a plant-based sipping broth made from simple ingredients like vegetables, wellness herbs, and MCT oil. Her brand focuses on those with an active lifestyle looking for a healthy mini-meal or a quick pick-me-up. Grace tells the story of how food and nutrition were a big area of struggle for her clients. Wanting to help them, she landed on plant-based sipping broths. Grace describes how she started Grace’s Goodness Organics, explains the importance of authenticity behind the brand, and how customers can feel the intention and energy in the brand’s products.