83 Avoiding startup failure, getting boards working well, work/life balance, fintech and much more with Elliot Limb of Cubed

<p>Elliot Limb is co-founder and CEO of Cubed and spends his days supporting fintech companies scale. Having worked with many startups, he has a broad insight into their challenges and difficulties. He also has some strong views, which makes for a very interesting discussion!</p><p>We covered a huge number of areas, including:</p><p>- why fintech has a long way to go</p><p>- what causes startup companies to fail: Elliot gives the two most essential metrics monitor</p><p>- the relationship on boards between founders and VCs and how both sides often get it wrong</p><p>- the importance of getting the right staff and board members </p><p>- how to thrive with a weak board</p><p>- the merits of generalist vs specialist investors</p><p>- whether work/life balance is possible for founders</p><p>- how founders can pull through when crisis hits</p><p>- how keeping the wrong customers can ruin a business</p><p>- generating a path companies in crisis to recovery</p><p>- the importance of transparency between founders and investors.</p><p>And this only scratches the surface! We planned to focus on fintech, but ended up with a much wider discussion which is essential listening for any founder, VC or investor.</p><p><strong>Links</strong></p><p>Cubed website - <a href="https://www.cubed.company/" rel="noopener noreferrer" target="_blank">https://www.cubed.company/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/company/cubedcompany/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/cubedcompany/</a></p><p>Subscribe to the EIS Navigator podcast on most services here: <a href="https://the-eis-navigator.captivate.fm/listen" rel="noopener noreferrer" target="_blank">https://the-eis-navigator.captivate.fm/listen</a></p><p><br></p><p><strong>Suggested books</strong></p><p><a href="https://www.amazon.co.uk/Ride-Lifetime-Lessons-Creative-Leadership/dp/1787630463/ref=sr_1_1?crid=XBGWPCI9NYTM&amp;keywords=bob+iger+biography&amp;qid=1696857739&amp;sprefix=bob+eiger+biography%2Caps%2C78&amp;sr=8-1" rel="noo