74: How to Lead In a Time of the Coronavirus: Seven Ways to Inspire Confidence

<p>You can’t make it very far in March 2020 without seeing some kind of news article or social media post regarding COVID-19. This also makes it very easy to identify the leaders who get it, and the ones who are missing the mark.</p> <p>Whether a leader is doing an admirable job by pivoting their message as needed, or a poor job due to lagging communications, people are taking notice.</p> <p>In this episode, I’m going to discuss seven different tactics that leaders can implement right now to inspire confidence during the COVID-19 crisis.<span style='font-weight: 400;'><br/> <br/></span></p> <p> </p> <ol> <li><strong>Lead with Compassion:</strong> Find out what this might mean for you and how it’s changed over the years.<br/> <br/></li> <li><strong style='font-family: -apple-system, BlinkMacSystemFont, &apos;Segoe UI&apos;, Roboto, Oxygen, Ubuntu, Cantarell, &apos;Open Sans&apos;, &apos;Helvetica Neue&apos;, sans-serif;'> Lead with Communications:</strong> Learn why now, more than ever, a senior communicator is well worth the investment.<br/> <br/></li> <li><strong>Lead with Flexibility:</strong> Here are the tactics you can use to show how proactive and flexible you are as a leader.<br/> <br/></li> <li><strong>Lead with Information:</strong> Learn how much information you should be sharing during a crisis.<br/> <br/></li> <li><strong>Lead with Speed:</strong> Find out how to show proactive sharing starting today.<br/> <br/></li> <li><strong>Lead with People in Mind, Not Profit:</strong> Get help figuring out how your specific industry can also support your community.</li> </ol> <p> </p> <p><strong>Mentioned on the episode: </strong></p> <ul> <li style='font-weight: 400;'><span style='font-weight: 400;'>Institute for Public Relations Study -</span> <a href='https://instituteforpr.org/coronavirus-covid-19-comms-report/'><span style='font-weight: 400;'> COVID-19: How Businesses are Handling the Crisis</span></a></li> <li style='font-weight: 400;'><a href='https://youtu.be/9lJ6uyr0jHI'><span style='font-weight: 400;'