73. Adam Ferrier, Thinkerbell // The Science Behind Optimal Marketing And Brand Growth For All Business Owners

<div data-block-id="block-dd6ca02a-42c6-4657-943c-c847c753acfd">We all know that marketing and sales are what drive business growth, but many of us are usually just guessing when it comes to how to best optimise our marketing and branding efforts. So, what are the keys to not only finding the right strategies for our industry and business, but to also doing 'good marketing' overall and getting stuck into people's heads, especially when they're about to buy? Let us show you how.</div> <div data-block-id="block-6b6c4be8-5f1a-468c-9b28-e6abffa5d75e">  </div> <div data-block-id="block-6b6c4be8-5f1a-468c-9b28-e6abffa5d75e">  </div> <div data-block-id="block-2b381b09-d18e-4037-bcb1-32953f229b20"> We've invited Australia's leading consumer psychologist, Adam Ferrier, onto this week's episode of The Make It Happen Show to share with you his exact strategies to practicing 'measured magic' in not only his own business, Thinkerbell, the third most awarded creative agency in Australia, but also for his clients such as Coca-Cola, Vegemite, Jetstar and The Iconic.</div> <div data-block-id="block-1d43d23a-f023-4168-a814-5f053f67ea11">  </div> <div data-block-id="block-1d43d23a-f023-4168-a814-5f053f67ea11">  </div> <div data-block-id="block-e78555b6-b794-4529-81fb-6e691706fad1"> Adam doesn't hold back in sharing all of his knowledge for any business owner to become a master of marketing in this episode. Don't miss out on this one. Check it out now.</div> <div data-block-id="block-53e00453-6054-43ed-955e-1fde2784fca4">  </div> <div data-block-id="block-53e00453-6054-43ed-955e-1fde2784fca4">  </div> <div data-block-id="block-7a6555b0-18a4-4489-b888-a0780f19d43f"> Timestamps:</div> <div data-block-id="block-b5a19a92-4de7-4cde-b1ac-e1a40ae00492"> 1:26 - What Thinkerbell does and how it champions the marketing landscape</div> <div data-block-id="block-7d57069c-82bb-45df-8ffd-6c75bdcde94b"> 4:24 - How to get Founders who aren't marketing-inclined to rethink their marketing efforts</div> <div data-block-id="block-c731c4d7-34c4-4e50-8d6