262: 3 Steps to Recession Proof your Business with Adam Wills

<p>Doug and Adam spoke about three steps you can take to help ensure that your business is recession proof. </p><p>Businesses experience recessions every few years, and if you are in the growth stage of your company, you can usually forecast what will come next. </p><p>In this podcast episode, you will learn the three steps to figuring out the true value of your company, evaluate current risk factors, and be prepared for a recession.</p><p>Learn more at<a href="https://www.breachermarketing.com" rel="noopener noreferrer" target="_blank">&nbsp;https://www.breachermarketing.com</a></p><p>Doug partners with business leaders to strategically optimize their contract costs and would like to offer you the Most Incredible Free Gift Ever just for saying 'Maybe.'</p><p>Find all of Doug's content at <a href="https://terminalvalue.biz/" rel="noopener noreferrer" target="_blank">https://terminalvalue.biz</a></p><p>Apple Podcast: <a href="https://podcasts.apple.com/us/podcast/262-3-steps-to-recession-proof-your-business-with-adam-wills/id1531925530?i=1000583169630" rel="noopener noreferrer" target="_blank">https://podcasts.apple.com/us/podcast/262-3-steps-to-recession-proof-your-business-with-adam-wills/id1531925530?i=1000583169630</a></p><p>Spotify: <a href="https://open.spotify.com/episode/4ENAz26rjilF0rlS7HX0Ia?si=e-PcG6x0RcyAfIonniastw" rel="noopener noreferrer" target="_blank">https://open.spotify.com/episode/4ENAz26rjilF0rlS7HX0Ia?si=e-PcG6x0RcyAfIonniastw</a></p><p>Terminal Value: <a href="https://terminalvalue.biz/captivate-podcast/3-steps-to-recession-proof-your-business-with-adam-wills/" rel="noopener noreferrer" target="_blank">https://terminalvalue.biz/captivate-podcast/3-steps-to-recession-proof-your-business-with-adam-wills/</a></p><p>00:00 Introduction</p><p>03:22 Compelling offer</p><p>07:56 Relationship economy</p><p>10:33 Lead generation system</p><p>12:51 Having a system</p><p>18:58 Last thoughts</p>