#24 - Melissa Gaglione on how to succeed in B2B sales, importance of personalization, how to approach video prospecting & her story from former news reporter to Enterprise Account Executive

<p>In this Episode, I was joined by Melissa Gaglione, Melissa is the Enterprise Account Executive at LivePerson, LivePerson is a computer software company whose mission is to make life easier for people and brands everywhere through trusted conversational AI.</p> <p>We discussed her story from being a school teacher to news reporting to AE (sales). Here are some of the topics we covered in this episode &gt;&gt;</p> <ul> <li>How to succeed in B2B sales</li> <li>Importance of personalized outreach&nbsp;</li> <li>How to leverage LinkedIn to reach prospects&nbsp;</li> <li>Email Sequencing &amp; Follow Up Emails</li> <li>How to approach Video Prospecting&nbsp;</li> <li>How to handle rejections &nbsp;</li> </ul> <p>You can connect with Melissa on LinkedIn &gt;&gt; <a href="https://www.linkedin.com/in/melissagaglione/"><strong>https://www.linkedin.com/in/melissagaglione/</strong></a></p> <p><strong>Thank you!</strong></p> <p><strong>Sumit Patil &gt;&gt; </strong><a href="https://www.linkedin.com/in/sumit-s-patil/"><strong>https://www.linkedin.com/in/sumit-s-patil/</strong></a></p> <p><br></p> <p><br></p> <p>&nbsp;</p> <p><br></p>