119: How Can the Subscription Economy Benefit a Nonprofit's Revenue?, Interview with Dave Raley

<p>Join me on the Fast Track to Grant Writer: <a href= "http://www.teresahuff.com/vip" target="_blank" rel="noopener" data-saferedirecturl= "https://www.google.com/url?q=http://www.teresahuff.com/vip&source=gmail&ust=1674603872122000&usg=AOvVaw22ThxJO_DLsPz7VcGuhJok">www.teresahuff.com/vip</a></p> <p> </p> <p><span style="font-weight: 400;">Several months ago I was at a large nonprofit conference in Nashville. While wandering up and down the booths, one caught my eye. They were giving away macaroons…delicious, colorful, many-flavored, handmade macaroons. *Sigh.*</span></p> <p><span style="font-weight: 400;">The macaroons worked their magic and I quickly became friends with the two coworkers running the booth. Turns out one of them, Dave Raley, was at another conference just the month before in Milwaukee - and so was I! We were both presenters at that conference, but somehow our paths hadn’t crossed there. </span></p> <p><span style="font-weight: 400;">At any rate I’m glad we finally met because, aside from the delightful macaroons, Dave and I have kept in touch and he’s a wonderful person. That’s why I wanted you to meet him too.</span></p> <p><span style="font-weight: 400;">Today you get to meet Dave Raley, a consultant who helps organizations take care of their economic engine through innovation, growth, and scaling. Dave points out we should pay attention to important trends in the amount of giving, type of giving, and who does the giving. </span></p> <p> </p> <p><strong>Trends</strong></p> <p><span style="font-weight: 400;">To best make the type of impact you are working towards it is important to review your current situation. First, look inward and review the things you do to produce revenue. Secondly, look outward and pay attention to trends.</span></p> <p><span style="font-weight: 400;">Trends are like waves. Just like when you’re trying to catch a wave surfing, you can miss waves by paddling too early or too late. You need to match the speed and be on top of it to be able to ride the wave.</span></p> <p>