HOW TO MAKE IT IN THE NEW MUSIC BUSINESS: Now With The Tips You’ve Been Asking For!

Lesson 1. Old School vs. New Reality: The Digital Revolution Levels the Playing Field

Here Come the Deductions

What’s Left?

Welcome to the New Reality: New School vs. Old School

The Radio/Record Company Dance

Making Radio Work for You

Pay-for-Play

Basic Calls to Action

Another Call to Action: The Power of 200 Letter and Request